Saptamana trecuta, pe 6 decembrie, Mos Nicolae mi-a pus in ghetute, alaturi de clasicele dulciuri si fructe, o invitatie la un show fabulos. Estel Professional, o marca de produce cosmetice profesionale pentru par, a prezantat in premiera noua colectie de coafuri, tunsori si vopsiri, Genevie 2018.

Holla, chicos,

Daca ma intrebai acum cateva zile ce e fain la un show de hairstyle, ce presupune el sau cum se desfasoara totul, nu as fi stiut ce sa iti zic. Asta pana cand am primit o invitatie din partea celor de la Estel Romania, pentru a participa la un astfel de show, si pentru a lua pulsul pregatirilor din back-stage.

Fiecare dintre noi nu este o simpla parte din Univers, aceasta este ideea transmisa de Genevie. Fiecare individ este diferit: genotip, educatie si preferinte, iar acest aspect a fost transpus si in show-ul din seara de 6 decembrie. Diversitatea coafurilor, a culorilor folosite si a modelelor de tunsori puse in practica in cadrul evenimentului de catre trainerii din Sankt Petersburg (Elena Stepanova, Ilia Skovorodko si Oxana Soloviova), au demonstrat ca exista cate un tip de hairstyle pentru fiecare dintre noi: barbati, fete tinere sau doamne.

Special pentru prezentarea Genevie compania Estel a scos pe piata si colectia de parfumuri si companioni ai aromelor Genevie. Parfumul si produsele de ingrijire Genevie pour femme te invaluie cu note de mandarin, tuberoza, iasomie, osmanthus si patchouli – chintesenta lumii feminine- frumusete, intelepciune, mister.
Gama Genevie pour homme te surprinde cu note de cardamom, piper roz, vetiver si cedru, pastreaza ADN-ul lumii masculine: rationalitate, claritate, putere, determinare, responsabilitate.
Colectia de produse de ingrijire Genevie ne ofera posibilitatea de a trai si de a ne bucura din plin de viata: „Lumea ta. Aroma ta. Istoria ta. ”.

A fost creata o atmosfera de neuitat, un adevarat spectacol de frumusete. Tunsori masive, asimetrice, diversitate mare de pigmenti, au umplut scena si au transmis ultimele tendinte ale colectiei sezoniere marca Estel. Totul a fost imbracat in nuante calde precum aramiu, rosu sau galben mustar, iar prezentarea a fost feerica.

Colectia Genevie pune accentul pe unicitatea si frumusetea fiecaruia dintre noi. Fiecare dintre noi este un Univers ce merita sa fie descoperit. Cu acest concept rezonez si eu, si tocmai de aceea va iau si pe voi cu mine astazi, intr-un tur vizual al lumii Estel. Haideti cu mine!

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Author

Who am I? Well, you see, I’m just this girl that’s overly attached by her clothes and her necklaces, and likes to ‘work’ daily on how to style them up; I’m that girl that likes reading and actually complete ‘do it yourself’ projects; I’m that girl that wants to travel the whole world; I’m that girl that loves good food; and on top of that, I’m that girl that works in a belgium chocolate shop. And I just want to share this with all of you, guys. So welcome in my life, pretty readers. Lots of hugs, Ale

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